Brands in 2023 The Balance of Caution and Evolution
Brands in 2023 The Balance of Caution and Bold Evolution Have you ever stopped to think about how cautious brands have become in 2023? When was the last time you saw a brand make a bold decision (no, Balenciaga with that kid mess doesn’t count), something that made you say “Wow”? If you’re nodding, know […]
Harnessing the Power of Generative AI for Visual Brand Storytelling
As brand culture and marketing continue to evolve, one thing remains constant: the need for captivating and visually stunning content. In this context, generative AI – including image generation – has the potential to revolutionize the way brands create and share their visual narratives.
Embracing AI Knowledge and Overcoming Impostor Syndrome: A Designer and Brand Expert’s Perspective
As designers and brand experts, we often find ourselves in a rapidly changing technological landscape. Artificial Intelligence (AI) has become an integral part of our industry, offering new possibilities and opportunities for growth. While I bet you reading this have a deeper understanding of AI than most people on the planet, it’s essential to recognize the value of sharing this knowledge with others. In this article, we will discuss how to overcome impostor syndrome, the importance of continued learning, and why curiosity is crucial for success in the AI field.